Growth & Paid Media · Buenos Aires

Growth, paid media & measurement.

Six years working across paid media, measurement, and CRO. This is where I document the work, the thinking behind it, and what I’ve learned along the way.

Two ways to work together

Pick the one that sounds like your situation.

They are two different ways to hire me, on different terms. Most people know which one applies to them by the end of the first paragraph.

For agencies

Agency Partner

Your client asked for more than your team can run. You do not need to turn it down: I come in as the specialist who runs that account, under your brand and inside your process.

  • White-label, in your templates and process
  • A monthly block of hours or assigned accounts
  • No poaching of your clients, in writing
For brands

Consulting

You are already spending on media and it is not returning what it should. I work directly with your in-house team: an audit, an implementation sprint, or ongoing capacity, depending on how much you need me to execute.

  • One senior contact, no juniors behind the curtain
  • Scope and price agreed up front
  • Documented handoff: your team can carry on

Blog

How I think about the work.

I write about what I run into on the job. It is a way to see how I reason before paying me to do it.

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Start with a 30-minute call.

You do not need a polished brief. Send the account, the raw numbers, or a few bullets from your client call. If I am not the right person, I will say so on that call.

Let's talk